WHAT IS HOBSONS CHOICE? A Hobson’s choice is a free choice in which only one thing is actually offered. The term – Hobson’s Choice is often used to describe the
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Can We Remember The Time When We Had More Empathy? Empathy is a word that’s being used more and more in organizations and in team meetings over the last few
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WHAT IS THE IMMEDIACY EFFECT? The Immediacy Effect is a cognitive bias that leads people, when presented with two similar goods, products, services or options, to have a greater desire
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WHAT IS THE ENDOWMENT EFFECT? The Endowment Effect centers around the idea that humans have a tendency to feel like they own things that they come into contact with. For
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WHAT IS THE LIKEABILITY PRINCIPLE? The likeability principle works because people say yes to people who are likeable. Likeability increases or level of rapport and makes an influence attempt much
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WHAT IS STATUS QUO BIAS? Status Quo Bias suggests that humans have a natural preference for their current situation. Any shift from the current status quo is perceived as a
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WHAT IS CONSENSUS OR SOCIAL PROOF IN INFLUENCE? In consensus or social proof, people say to recommendations by the majority of people who are around us and are like us.
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Defining Success: Embracing Your Unique Journey and the Power of Connections Success is an inherently subjective concept, one that varies from person to person, shaped by our individual experiences and
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WHAT IS THE LOSS AVERSION EFFECT? Loss Aversion explains our tendency to strongly prefer avoiding losses over acquiring gains. Humans are instinctively averse to loss of any kind. We try
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WHAT IS ANCHORING AS AN INFLUENCE STRATEGY? We generally tend to base our decisions based on the first piece of information we are put in front of (otherwise known as
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